In this podcast I share my buying preferences for Marketing + Sales:
✅aware of vendors via peers/network/referrals/WOM/influencers via content/social/communities (tks to Marketing + Marketing’s influence on peers)
✅learn about/try/buy vendors via peers and website (tks to Marketing) w/OPTION for Sales
❌Turn off + tune out: telemarketing, email spam, LinkedIn spam, bribery via gift cards (Sales Development)