Blog Podcasts

Startup Selling: Talking Sales – Signals, Places & Intent: Using Data Insights to Find Your Target Prospects

Some of the topics that Mark and I discussed in this episode are: His process for lead research at TaskDrive. Signals to use when you are doing lead research. Some examples are hiring, press releases, online articles, technology change, and job titles. How to use inbound and outbound marketing strategies in your sales process. The [...]

Mark Colgan

· 1 minute read

Podcasts

Some of the topics that Mark and I discussed in this episode are:

  • His process for lead research at TaskDrive.
  • Signals to use when you are doing lead research. Some examples are hiring, press releases, online articles, technology change, and job titles.
  • How to use inbound and outbound marketing strategies in your sales process.
  • The importance of identifying the customers that are actively buying, open to buying and the ones that are not buying.
  • Strategies to target and win back the customers that are not actively buying.
  • Identifying some key lead sourcing playbooks for B2B companies.

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Mark Colgan

Mark Colgan

I help B2B SaaS revenue teams get more pipeline from the team they already have. More about me

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Podcasts · 1 minute read

The Product-led Go-to-Market podcast – How to do lead research and prospecting like a boss

How can we do effective lead prospecting? Which are the tools and strategies we need to use to be efficient in our outreach and BD efforts? In this interview with Mark Colgan, he is sharing his 15 strategies on how to do lead prospecting like a boss if you are a SaaS founder. Key Takeaways: [...]

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Podcasts · 1 minute read

The B2B Sales Podcast – How to find triggers in cold outreach

In this interview, you will discover how to find valuable triggers to personalize your prospecting, what types of triggers can be used, and how to scale your trigger research.

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Podcasts · 1 minute read

That Marketing Podcast – That Sales Training Episode

In this podcast I share the big things that have changed (or not) in Sales, and the little things you can do regularly to improve the Sales-Marketing relationship.

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