30+ Outbound Plays
A full walkthrough of the outbound plays I design for clients. Signal-based prospecting, multi-channel sequences, cold calling frameworks.
The three things you have to get right before outbound works (and the order matters)
Most founders fix their outbound copy first. That is the wrong end of the problem. Here are the three things to get right, in the order that matters.
Managing Distributed Sales Teams with Geraldine McCarthy – Revenue Leadership Podcast
This is an automated summary of a recent video I watched. Overview: In this episode of the Revenue Leadership Podcast, host Kyle Norton interviews Geraldine McCarthy, the CRO at Oyster, to discuss strategies for managing distributed sales teams and leveraging distributed sales culture as a competitive advantage. The conversation delves into Geraldine’s career journey from […]
AI and Sales Framework with Mark Colgan
This is an automated summary of a recent video I watched. Overview: The session, part of the AI and go-to-market pavilion series, was hosted by Nicola, a London chapter head, and featured Mark Colgan, a seasoned B2B sales consultant. Mark aimed to provide attendees with a practical framework for integrating AI into sales processes, highlighting […]
Navigating the Future of Sales with AI: Insights from Jacqueline Goldberg, VP of Sales at Unframe AI
This is an automated summary of a recent video I watched. Overview: The interview with Jacqueline Goldberg, VP of Sales at Unframe AI, delves into the evolving landscape of sales in the era of artificial intelligence. Goldberg emphasizes that while AI will not replace salespeople, it is imperative for sales professionals to integrate AI into […]
The Sales Engagement Stack for Every Stage: From Founder-Led to Mature Sales Org
Which sales engagement platform should you use? It depends on how mature your sales org is and who you’re selling to. A full breakdown of Outreach, SalesLoft, Amplemarket, Nooks, Unify, and more – mapped by stage and target market.
How I Automated Pre-Call Research for a Sales Team Using AI
Most sales reps spend 60% of their day on operations, not selling. Here’s how AI should fix that, and why most teams have it backwards.
AI Isn’t Replacing Salespeople. It’s Exposing How Little Time They Spend Selling.
Most sales reps spend 60% of their day on operations, not selling. Here’s how AI should fix that, and why most teams have it backwards.
The 7 Steps to Building a Cold Email Campaign (In the Right Order)
Most people start cold email by writing the email. That’s step seven. Here’s the full process, in the right order, and how AI fits into each step.
How I Automated Stakeholder Mapping for a Sales Team Using AI
Most sales reps spend 60% of their day on operations, not selling. Here’s how AI should fix that, and why most teams have it backwards.