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Mark Colgan

April 21, 2023

Contents

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SDR Team Quick Fix Toolkit

Steal the proven tactics I’ve used with 50+ SaaS teams to double reply rates and book more meetings...without changing your tech stack.

The 15% Reply Rate Cold Email Framework

Use my cold email framework to write cold emails that achieve an average 15% reply rate.

The key to this email framework is:

  • Really understanding your ICP and buyer personas.
  • Focussing on the problems and challenges your prospects have (rather than your product).
  • Making it less about you and all about them.
  • Keeping the email short, without too much jargon.
  • Using a soft CTA – AKA not asking for marriage on the first date.

No form to fill out…just value. Click the button below to open the Google Doc with the framework.

Access the framework

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