SaaS District – How to Source High Quality Leads Who are More Likely to Convert in the B2B SaaS Industry

Revenue Generation is Mark’s brain default state and his personal mantra is to give without expecting anything in return. During this interview we cover: 00:00 – Reduce User Churn with Onboard.io (A word from the Sponsor) 01:19 – Intro 02:34 – Mark’s Background (From Prospectin to B2B Revenue Growth) 07:34 – Channels for Building a Predictable and Scalable Outbound […]
An Insider’s Guide to Outbound Sales – 84% open rate, 63% reply rate, 1MM+ ARR

By the end of this episode, you’ll know exactly how to do prospect research that makes your outreach stand out from the crowd, get noticed, and start generating sales conversations.
The B2B Sales Podcast – How to find triggers in cold outreach

In this interview, you will discover how to find valuable triggers to personalize your prospecting, what types of triggers can be used, and how to scale your trigger research.
Startup Selling: Talking Sales – Signals, Places & Intent: Using Data Insights to Find Your Target Prospects

Some of the topics that Mark and I discussed in this episode are: His process for lead research at TaskDrive. Signals to use when you are doing lead research. Some examples are hiring, press releases, online articles, technology change, and job titles. How to use inbound and outbound marketing strategies in your sales process. The […]
The Product-led Go-to-Market podcast – How to do lead research and prospecting like a boss

How can we do effective lead prospecting? Which are the tools and strategies we need to use to be efficient in our outreach and BD efforts? In this interview with Mark Colgan, he is sharing his 15 strategies on how to do lead prospecting like a boss if you are a SaaS founder. Key Takeaways: […]
Masters of SaaS – The 2021 Guide To Outbound SaaS Sales

In this episode, Mark Colgan, Co-Founder & CRO of Speak On Podcasts, shares his 10 years experience in outbound sales Mark previously ran a team of 100 outbound prospectors, he’s a coach for sales impact academy, startup advisor and mentor and he now runs an agency called speak on podcasts. The conversation is a deep […]
B2B Revenue Acceleration – Getting Your Lead Research Right w/ Mark Colgan

Just because a prospect matches your buyer persona, it doesn’t mean they want to buy your product. You’ve got to find triggers or signals to get in front of accounts more likely to be in the market for a solution like yours. In this episode, we interview Mark Colgan, Co-Founder and CRO at Speak On Podcasts and Outbound Prospecting Coach […]
Marketing-Led Growth – Deconstructing The Buyer Centric Revenue Model

In this podcast I share my buying preferences for Marketing + Sales: ✅aware of vendors via peers/network/referrals/WOM/influencers via content/social/communities (tks to Marketing + Marketing’s influence on peers) ✅learn about/try/buy vendors via peers and website (tks to Marketing) w/OPTION for Sales ❌Turn off + tune out: telemarketing, email spam, LinkedIn spam, bribery via gift cards (Sales […]
That Marketing Podcast – That Sales Training Episode

In this podcast I share the big things that have changed (or not) in Sales, and the little things you can do regularly to improve the Sales-Marketing relationship.
Confessions of a B2B Marketer – Constructing, Growing & Selling a B2B Service Business

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